John Battelle's Searchblog | Google's Web 2 Demo and the UI Plunge:

"This has potentially interesting implications in next-generation ranking methodologies, for one, but combined with clustering, it signals that Google is serious about taking what one might call the UI plunge.

What do I mean by that? Well, of all the major engines, only Google has strictly maintained what might be called the C prompt interface to search: put in yer command, get out yer list of results (Google Local is a departure, but it's still in beta). Yahoo, Ask, A9 and others have begun to twiddle in pretty significant ways with evolved interfaces which - by employing your search history, your personal data, clustering, and other tricks - deliver more filtered and intentional results (though it is still arguable if they are more relevant). I sense it's only a matter of time before Google takes this approach as well, and Norvig's demo certainly points that way. After all, it's not that often Google decides to give us a glimpse behind the curtain, and coupled with Google Board member John Doerr's semi-announcement the day before (he told the audience that Google would become 'the Google that knows you') I think the UI plunge might come sooner than we all expect"


Get in touch with i3 Business Solutions today

At i3 Business Solutions, we use the best technology to partner with local businesses to transform IT departments and improve business productivity. Contact us here or fill out the form below:
  • Hidden

Published with permission from TechAdvisory.org. Source.