Is big data driving you forward?

November 21st, 2016

Written by Molly Luxem, Marketing Assistant

Typically, "Big Data" is a term used by researchers and enterprises, but no industry is unaffected by the value of big data. As more content is being created than ever before, companies are now leveraging compiled data in order to make more knowledgeable business choices.

The IBM Annual Report

March 26th, 2014

Our roots go back to 1992 when two companies were formed by former IBM employees: 21st Century Computer Specialists and SilverLake Resources. These two companies merged in 2004 to form i3. We're approaching a quarter century as a close IBM ally and have followed their industry guidance by association.

Advanced Analytics, the Next Big Thing in Healthcare

October 24th, 2012

The healthcare industry is facing a number of new, major challenges. The healthcare industry is tasked with meeting rising expectations, better care and the want for lower prices. Add to that an aging population, that takes up more of the resources available, everyday.

Google Analytics: AdSense Reporting, Visualization Tools, & More

October 22nd, 2008

Google Analytics Upgrade: AdSense Reporting, Visualization Tools, & More

"A day after announcing a slight touch up, Google Analytics is rolling out what it calls a “significant upgrade” to its feature set. The new tools include AdSense integration, “Motion Charts,” advanced segmentation, an API, custom reports and an updated user interface to highlight these new tools better.

Website Magazine : Eye Tracking for Better Creative

January 17th, 2008

Website Magazine : Eye Tracking for Better Creative
Nice service for web usability from OneUpWeb:

"OneUpWeb today announced the launch of their eye tracking service. For those not familiar with eye tracking, it is a process of measuring where users look or the motion of an eye relative to the head and essentially measure eye positions and movements.

Microsoft’s Gatineau to Compete with Google Analytics

September 16th, 2007

Microsoft’s Gatineau to Compete with Google Analytics

Google's had a great advantage in the market for the last couple of years, since it purchased the superb  Urchin analytics software firm and offered it absolutely free.... to paying Google customers.

Small Change: Microsoft Wants Googles Analytics Audience

July 26th, 2007

Small Change: Microsoft Wants Googles Analytics Audience

"Microsoft (MSFT) is setting up to fight it out with Google (GOOG) in the web analytics space, according to a post by web marketer David Naylor on his blog. Aside from being "KICK ARSE AWESOME" (his words), the product, called Gatineau, will offer features that Google Analytics doesn't, like breakdowns of the audience into age and gender and advanced funneling, by leveraging data that Microsoft keeps on its customers.

CNET News.com | Google to offer free Web service

November 14th, 2005

Google to offer free Web service | CNET News.com: "Google is set to launch on Monday a free Web analytics service that will let companies see exactly how visitors interact with their Web site and how their advertising campaigns are faring.

The free hosted service, which will be available in English and 16 other languages, is based on technology from San Diego-based Urchin, which Google acquired in March.